PR and comms, delivered candidly

Good communication changes how people see your business. But figuring out what to say, who to say it to and where to say it can feel tricky. That's where honest, strategic support makes the difference.

That’s where I can help.

PR & COMMS DELIVERED CANDIDLY

STRATEGY

DELIVERY

AGENCY SUPPORT

PR & COMMS DELIVERED CANDIDLY • STRATEGY • DELIVERY • AGENCY SUPPORT •

Communications made simple

A woman with blonde, curly hair wearing glasses, a white shirt, green zip-up jacket, and blue jeans posing indoors with a background of houseplants and shelving.
A woman with blonde, curly hair wearing glasses, a white shirt, green zip-up jacket, and blue jeans posing indoors with a background of houseplants and shelving.

PR and communications can feel like smoke and mirrors, especially if it’s not part of your day job.

But it doesn’t require huge budgets or teams, instead just a professional who knows how it works and takes the time to get to know your business.

That’s why I set up Candid Comms, to work with B2B businesses who are looking for PR and communications made simple.

A great communications strategy can change perception, change behaviour and change your business for the better.

But it can be hard to know where to start and which tactics are right for you. Big agency partnerships can be complicated or prohibitively expensive, and they don’t always take the time to help you understand the process. That’s where I can help.

Together we’ll deep dive into your business, build a narrative that feels authentic to you, choose the right tactics to engage key decision makers and in time change how your business is perceived for the better, in line with your long-term goals.

SERVICES

The support I provide breaks down into three strands - strategy, delivery and agency support.

We can mix and match based on your needs, so reach out with any specific requests.

Yellow tab labeled 'STRATEGY' with black text
Yellow tab labeled 'STRATEGY' with black text
Illustration of a strategy development process with steps outlined in a flowchart

Going in all guns blazing will get us nowhere, first we have to plan.

We’ll build a communications strategy, bespoke to you, that guides every decision, so we’re only progressing tactics that are right for you.

Blue delivery box with the word "DELIVERY" on a label.
Blue delivery box with the word "DELIVERY" on a label.

I’ll get stuck in with delivery across PR and media relations, content creation, BD support, campaign management, and event management.

If it aligns with our strategy and engages your key audiences, I’ll help deliver it

Pink sign with black text reading "Agency Support"

Having spent a decade in agency I know the value of a safe pair of hands. That’s what I’ll be for your team, someone to hit the ground running and get stuck in when you’re over capacity. 

Pink banner with the text "Agency Support" in dark teal, uppercase letters.
Blue delivery truck with a red and white logo on the side, driving on a street

Sectors

While I can support any B2B business, I have particular expertise and experience in:

• Legal
• Financial and Professional Services
• Skills
• Tech
• Property and Construction

Need support with something else?

With nearly a decade in B2B agency means you'll be hard pressed to find a sector I don't have experience in - sustainable travel, balustrades, medical technology, commercial equipment, even doughnuts.

PR & COMMS DELIVERED CANDIDLY

STRATEGY

DELIVERY

AGENCY SUPPORT

PR & COMMS DELIVERED CANDIDLY • STRATEGY • DELIVERY • AGENCY SUPPORT •

A commitment to candour

The name Candid Comms comes from my commitment to honesty and transparency.

During my decade in agency, I saw a gap in the market - ambitious businesses who wanted strategic PR and comms support, but who didn't know where to find it. They often thought big agencies were the only option, but they didn’t really understand the support they needed, and because of that, they didn’t get the results they wanted.

Woman with curly blonde hair and glasses talking on a pink smartphone in a cozy cafe, working on her laptop, with blurred wooden furniture and green plants in the background.

Being candid,
I wanted to do better.

That comes from really taking the time to understand you, your business and how you operate.

I dig deep to understand who you want to engage, why your business exists and where your next phase of growth will come from. Only once we’re agreed on that can we figure out the right strategy and tactics for you.

It’s a candid approach, because I believe that if we’re open and honest with each other, we’ll get better results.

hear what others had to say about working with candid comms

Grace brings a genuinely strategic, client-focused lens to everything she does. She takes the time to understand the commercial context, asks the right questions, and consistently identifies opportunities that elevate the end result beyond the brief.

She’s an absolute pleasure to work with and a safe pair of hands in any situation. Trusted by the whole team and credible in front of clients, Grace is a true extension of our business rather than just an external partner.

Jen Woolley
Director, TWA Marketing

Our agency model is to provide senior level expertise, so this extends to our freelance partners. Grace brings a strategic approach and creative thinking to her work. She has been a valuable, independent sounding board to the team on campaign planning. Her proactivity, positivity and candour also mean she's a joy to work with.

Jess Wilkinson
Founder, Petal & Co.